Fashion Factor celebrates 10 editions of style with a star studded 10th edition

The event reaches new heights with global influencers, luxury brands, and an exclusive auction, redefining fashion industry standards

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Dubai, UAE – February 16, 2025 – The 10th edition of Fashion Factor concluded with resounding success, bringing together top international designers, industry leaders, and luxury brands in a grand celebration of fashion, creativity, and innovation. Hosted in Dubai, this milestone event showcased an impressive lineup of designers, influencers, and A-list attendees, solidifying Fashion Factor’s status as one of the region’s premier fashion platforms.

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This year’s edition witnessed record-breaking growth, featuring a diverse mix of UAE-based and international designers, along with a significant increase in sponsorships and media reach. The lifestyle market also expanded, with exhibitors showcasing high-end luxury brands, including Hermès, diamonds, watches, and exclusive experiences.

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Among the distinguished personalities who graced the runway and event were:

  • Miss International Colombia 2022, Sofia Osio Luna – Opened the show with an enchanting presence for designer Harvey Cenit.
  • Hadia Ghaleb – Renowned fashion influencer and entrepreneur.
  • Aryana Sayeed – Acclaimed Afghan singer, songwriter, and advocate, making a striking runway appearance.
  • Dareen Haddad – Model known for her elegant and powerful walk.
  • Lee Yoon Mi – Korean actress, fashion designer, and entrepreneur.
  • Logina Salah – A leading model captivating audiences with her beauty and poise.
  • Via Lemann – International luxury model and actress.

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Fashion Factor’s 10th edition also introduced Falcons – Auction & Private Sales, an exclusive concept merging fashion, art, and culture.

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With over 40 million global social media impressions, 120+ models per day, and outdoor billboard visibility in nine key locations, Fashion Factor proved to be an unparalleled platform for fashion talent and industry professionals.

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The event was made possible by the support of strategic partners and sponsors, including:

  • Truss Professionals & PH7 (Strategic Partners)
  • Rasasi Perfumes, Signature Living, Lena Restaurant, Kaspian Caviar, Rock and Up Investments, Samareh Real Estate
  • ELLE Magazine India (Exclusive Magazine Cover Partner)

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The 11th edition of Fashion Factor is set to take place in June 2025, with registrations now open for designers looking to showcase their talent on a global stage.

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