Fashion Factor celebrates 10 editions of style with a star studded 10th edition
The event reaches new heights with global influencers, luxury brands, and an exclusive auction, redefining fashion industry standards

Dubai, UAE – February 16, 2025 – The 10th edition of Fashion Factor concluded with resounding success, bringing together top international designers, industry leaders, and luxury brands in a grand celebration of fashion, creativity, and innovation. Hosted in Dubai, this milestone event showcased an impressive lineup of designers, influencers, and A-list attendees, solidifying Fashion Factor’s status as one of the region’s premier fashion platforms.
This year’s edition witnessed record-breaking growth, featuring a diverse mix of UAE-based and international designers, along with a significant increase in sponsorships and media reach. The lifestyle market also expanded, with exhibitors showcasing high-end luxury brands, including Hermès, diamonds, watches, and exclusive experiences.

Among the distinguished personalities who graced the runway and event were:
- Miss International Colombia 2022, Sofia Osio Luna – Opened the show with an enchanting presence for designer Harvey Cenit.
- Hadia Ghaleb – Renowned fashion influencer and entrepreneur.
- Aryana Sayeed – Acclaimed Afghan singer, songwriter, and advocate, making a striking runway appearance.
- Dareen Haddad – Model known for her elegant and powerful walk.
- Lee Yoon Mi – Korean actress, fashion designer, and entrepreneur.
- Logina Salah – A leading model captivating audiences with her beauty and poise.
- Via Lemann – International luxury model and actress.

Fashion Factor’s 10th edition also introduced Falcons – Auction & Private Sales, an exclusive concept merging fashion, art, and culture.
With over 40 million global social media impressions, 120+ models per day, and outdoor billboard visibility in nine key locations, Fashion Factor proved to be an unparalleled platform for fashion talent and industry professionals.
The event was made possible by the support of strategic partners and sponsors, including:
- Truss Professionals & PH7 (Strategic Partners)
- Rasasi Perfumes, Signature Living, Lena Restaurant, Kaspian Caviar, Rock and Up Investments, Samareh Real Estate
- ELLE Magazine India (Exclusive Magazine Cover Partner)
The 11th edition of Fashion Factor is set to take place in June 2025, with registrations now open for designers looking to showcase their talent on a global stage.
Latest Posts

ICB Labs Boosts Global Presence via ICB Network: New Partnerships, Staking & DEX Launch

Disney fans, get ready! Dubai's first standalone Disney Store is now open at Dubai Mall with exclusive events and magical surprises