Your Watch is BORING! Here's How Hublot Broke All the Rules.
We crashed Hublot’s epic Riyadh party for the Big Bang’s 20th anniversary. What we saw was a total watch revolution.
Forget everything you know about luxury watches. The scene at JAX District was pure fire! We’re talking a dazzling alleyway, a retrospective of iconic designs, and a vibe that screamed innovation. The guest of honor? The legendary Hublot Big Bang, and honey, it was celebrating two decades of absolute audacity.
This isn’t just a watch. It’s a rule-breaker that snagged the Best Design award the very year it was born. Let's dive into this unforgettable night!
A Fusion of Sound and Spirit
The energy was electric! The party kicked off with a killer live set from Saudi DJ duo Dish Dash. Then, rising singer Bayou delivered a special performance that shook the room. Their dynamic beats perfectly mirrored the Big Bang’s own innovative energy, reflecting the Kingdom’s thrilling cultural shift. It was the perfect soundtrack for a horological rebellion.
Why The Big Bang is a TOTAL Game-Changer
So, what’s the big deal? This collection is audacious in form and rebellious in spirit. It’s not just a pretty face; it’s a technical powerhouse. The Big Bang continues to push boundaries with its use of exclusive materials and powerhouse in-house movements, led by the iconic Unico and the Meca-10.
But the boldness runs in the family! Hublot first turned the luxury watch world upside down 45 years ago. Their genius move? Daring to fuse a gold case with a rubber strap. That single, brilliant decision shattered industry codes and reshaped the future of watchmaking forever. The Big Bang is that rebellious DNA, amplified.
Building a Global Community of "Hublotistas"
The love for this timepiece is real. As Hublot's representative, Tornare, declared, “This iconic collection has not only redefined contemporary watchmaking, it has built a global community bound by boldness, creativity and vision.”
Marking this unforgettable milestone in Saudi Arabia with their long-standing local partner, Attar United, made the night even more special. Mohammed Saddik Attar, CEO of Attar United, shared, “Hosting the Big Bang’s 20th anniversary in Saudi Arabia marks a new chapter in our shared journey.”
Talk about a powerful partnership dedicated to delivering unparalleled luxury experiences!
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