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Move over, fashion world, there is a new queen in the Condé Nast castle! In a power move that has everyone buzzing, Chloe Malle has been officially named the Head of Editorial Content for American Vogue, effective immediately. And guess what? The legendary Anna Wintour herself is absolutely obsessed.

So, who is the woman tasked with steering the most influential fashion magazine on the planet into the future? If you are a devoted listener of Vogue’s hit podcast, The Run Through, you already know her voice. As the current editor of Vogue.com and co host, Chloe is no stranger to the inner sanctum. But this promotion cements her as the creative visionary who will now lead the title's iconic editorial direction.

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‍From Secret Weapon to Supreme Leader

Anna Wintour did not just pick a name from a hat. In a glowing announcement, she called Chloe "one of Vogue’s secret weapons" with a rare talent for "original thinking and hard work." But this is not just about good instincts. It is about proven, jaw dropping results.

Since Chloe took the reins at Vogue.com just last fall, she has been absolutely slaying the game:

• Direct traffic to the site has DOUBLED.
• Double digit growth across all key metrics, unique views, time spent, you name it.
• A 30% increase in the Weddings section output, driving record engagement.

Talk about a glow up! She is the mastermind behind genius, viral friendly features like Dogue (yes, it is for your fashionable pup) and the Vogue Vintage Guide.

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Why Anna Wintour Gave Her the Keys

This promotion is a BIG deal. For the first time, Anna Wintour is passing the day to day editorial torch for the American flagship to focus on global growth, the Met Gala, and Vogue World. She needed someone she trusted implicitly.

And Chloe is not just a digital whiz. She is a Vogue veteran through and through. She started back in 2011 as the Social Editor, overseeing all that glamorous wedding coverage, and has done literally every job there is: Contributing Editor, feature writer, book editor, sittings editor. You name it, she has aced it.

In her own words, Chloe is "thrilled, and awed" by the new role, adding how fortunate she feels to still have Anna "just down the hall as my mentor." But even Anna admits she will be learning from her prodigy, saying she is excited to work with Chloe "as her mentor but also as her student."

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The Future of Vogue is Here

This is not just a changing of the guard. It is a statement. Chloe Malle represents the perfect blend of Vogue’s storied legacy and its fiercely modern future. She gets that fashion is not just about the clothes on the runway. It is about culture, politics, and "the changing fabric of modern life."

With her proven track record of explosive growth and innovative storytelling, one thing is crystal clear: American Vogue is in brilliantly capable, forward thinking hands.

Get ready, fashion lovers. The Malle era is about to begin.

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