Iconic DJ Eric Prydz to perform HOLO show at GITEX Global in Dubai

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The Swedish DJ and producer, Eric Prydz, renowned for his innovative electronic music performances and spectacular live shows, will bring his HOLO show to Dubai for the first time on October 18. This groundbreaking event will serve as the grand finale of GITEX Global 2024, the world's leading tech and start-up event, at Expo City Arena.

Eric Prydz, the creative DJ and producer from Sweden, has gained global recognition and respect for his work, with hits like "Call on Me" and "Opus." He continues to push the boundaries of live electronic music performances with cutting-edge technology and visual elements that redefine the concert experience.

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The stellar line-up also includes George Privatti, Paul Darey, IMEN, Masha Vincent, Bachir Salloum, Jixo & Danz, John Bowtie, and Mario Bazouri, all contributing to the energy leading up to Prydz's show.

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This event is part of a collaboration with Sónar, the iconic music and creativity festival, following the success of HOLO at Sónar's 30th anniversary in 2023.

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Eric Prydz will bring his world-famous HOLO live AV show to Expo City Arena, located in Expo City Dubai, an innovation-driven city representing the future. As the official closing show of GITEX GLOBAL 2024, Prydz's performance merges music and 3D holographic projections to deliver a unique audio-visual experience. For the first time in the Middle East, Prydz will bring HOLO to Dubai, and the event is expected to attract 18,000 fans. Tickets start from AED 175.

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Timing: Friday, October 18, from 7:30 PM

Location: Expo City, Al Wasl Avenue, Dubai

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HOLO, the brainchild of Eric Prydz, one of the world’s most influential electronic music producers and DJs, will transform the stage with state-of-the-art technology, bespoke lighting, and lasers. Prydz, alongside his aliases Pryda and Cirez D, has been a major force in shaping the future of electronic dance music (EDM) for over 20 years. This show marks the second collaboration between HOLO and Sónar, following their spectacular performance at Sónar’s 30th anniversary in June 2023.

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