Dubai's Fashion Powerhouses: Meet the UAE Influencers Redefining Modest and Modern Style
From edgy streetwear to reimagined abayas, these UAE-based Instagram influencers are shaping the region’s fashion trends one post at a time

If you thought social media was just for scrolling and selfies, think again. In the United Arab Emirates, where a jaw-dropping 98.98% of the population is active on social media, fashion influencers are not just trend-followers. They are trendsetters. With 3 in 4 residents tuned into influencer content and 63% making fashion and beauty purchases based on those posts, it’s safe to say these digital tastemakers wield real power.
Let’s take a closer look at the women who are turning Instagram grids into fashion-forward lookbooks while blending modesty, modernity, and unmistakable Middle Eastern flair.
Leena Al-Ghouti: The Effortless Chic Icon

Leena Al-Ghouti brings a refreshing mix of minimalism, elegance, and tomboy charm to the UAE fashion scene. With over 283K followers, her feed is a masterclass in balancing femininity with edge. Whether she is sitting front row at the Burberry Show in London or co-running her label Stacksofficial, Leena effortlessly proves that less is more and that style is substance.
Amany Fawzi: Redefining Modest Elegance

Amany Fawzi is showing the world that modest fashion is anything but limiting. With 414K loyal fans, her content merges the hijab with high fashion in a way that feels natural, empowering, and utterly modern. Amany is a voice for those who want their wardrobes to reflect both style and faith without compromise.
Salima Alaoui: The Upcycled Visionary

Blending her Dubai and London influences, Salima Alaoui is the queen of contemporary modest style. Known for her creative layering and sustainable focus through her platform Upsclusive, Salima is all about making high fashion environmentally conscious and strikingly beautiful.
Manaal Al Hammadi: The Abaya Revolutionary

Since 2006, Manaal Al Hammadi has been rewriting the rules of abaya fashion. Her label turns the traditional garment into a design-forward essential, rich in muted tones and clean lines. A true creative force, she continues to influence how women across the UAE and beyond express modesty with a modern twist.
Sally Javadi: Sneaker Culture with a Stylish Twist

You do not need heels to make a statement, and Sally Javadi proves it with every outfit. With more than 331K followers and over 300 sneakers in her collection, she is pioneering a fresh take on streetwear for the modest crowd. Her blend of sporty style and fashion-forward vision is putting sneaker culture on the UAE map.
Soha Taha: Bold, Modest, and Unforgettable

Soha Taha is not just following trends. She is creating them. Known for her eclectic pairing of abayas with thigh-high boots, bomber jackets, and balaclavas, she brings street style into modest fashion in unexpected and wildly successful ways. With a growing following on both Instagram and TikTok, Soha is the fearless voice of a new generation.
Nia Amroun: The Monotone Minimalist

With an eye for structure and a love for subdued palettes, Nia Amroun has made minimalism her signature. Her modest, oversized silhouettes feel sleek and intentional, offering a refined take on modest dressing that speaks to women from Dubai to London.
Khlood Kibeda: Quiet Luxury with a Loud Impact

With a foot in both Dubai and Madrid, Khlood Kibeda’s polished yet experimental style makes her a standout. She blends classic cuts with unexpected textures and color pops, often championing Quiet Luxury while delivering maximal visual appeal. From wide-leg suits to standout collaborations, Khlood is redefining how modest fashion can be modern, bold, and deeply personal.
Why UAE Fashion Influencers Matter Now More Than Ever
These UAE fashion influencers are the best cultural interpreters in an area where tradition and fashion meet. One outfit post at a time, they are starting a trend, whether they are promoting sustainability, showcasing modest design, or fusing high fashion with street style.
Ready to revamp your wardrobe? Start with your feed.
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