Burberry Turns a Dubai Dessert Spot Into the Sweetest Beauty Pop-Up of the Summer

This summer, fragrance is stepping off the vanity and onto the dessert menu.

Burberry Beauty has joined forces with cult-favourite café Crème London to celebrate the launch of the new Burberry Her Parfum with an immersive experience across Dubai and Sharjah. For two weeks only, three Crème London locations are being transformed into a playful world inspired by the scent’s signature notes.

At the heart of the collaboration is a limited-edition menu created to capture the essence of Burberry Her Parfum through flavour. Guests can indulge in exclusive creations including a Cherry Double Chocolate Cookie and a Cherry Chocolate Drink, both designed around the fragrance’s rich blend of juicy cherry, warm amber and creamy vanilla.

The experience is available at Crème London’s Dar Wasl branch, The 77 Valley in Al Khawaneej and 06 Mall in Sharjah, offering visitors a chance to explore the connection between scent and taste in a fresh and unexpected way.

As an added bonus, customers ordering from the collaboration menu will receive exclusive Burberry gifts while supplies last.

Running until June 24, this limited-time takeover is one of the season’s most stylish pop-ups — combining luxury beauty, café culture and sweet indulgence in one destination.

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